President, Blue Drop
Alan Heymann is President of Blue Drop, DC Water’s nonprofit sales and marketing arm, and a member of the DC Water senior management team.
Alan led the team that conceived, planned and launched Blue Drop in November 2016. He is a subject-matter expert on utility stakeholder engagement and branding. A skilled facilitator and speaker, Alan has more than two decades of experience in communications, public policy and advocacy.
From 2015-2018, Alan also served as Chief Marketing Officer at DC Water. He led the utility’s efforts to expand its revenue base by marketing products and services to new customers. He also served as a member of the executive team and as a senior adviser to the CEO/General Manager.
Alan was previously Vice President of Communications for a large global advocacy organization. He led a team of more than 100 people in seven departments in producing and disseminating hundreds of pieces of content across multiple platforms every month.
From 2010-2013, Alan served as Chief of External Affairs for DC Water. He led a nationally-recognized rebranding campaign that reconnected the utility with its customers and reminded them of the value of water in their lives. He launched an aggressive tap-water marketing effort that continues to this day, established DC Water’s social media presence and expanded the Authority’s government relations efforts.
Earlier in his career, Alan was a television reporter, producer and anchor in his native Illinois. He has a Bachelor of Science in Journalism from Northwestern University’s Medill School and a Juris Doctorate from The George Washington University Law School, and is a member of the Bar in Illinois and the District of Columbia.
Alan enjoys running half-marathons and has completed training at Georgetown University to become a certified executive coach. He is a member of the International Coach Federation and the Barker Adoption Foundation Board of Trustees.